I've been really into dark lipsticks lately so when Avon's Ultra Color Lipsticks were on sale I decided to get Vixen to try out. Avon generally makes a good lipstick so I wasn't worried about the quality.. I was just hoping that it would be dark enough to satisfy my craving!
Avon repackaged their Ultra Color Lipsticks not that long ago, and they now come in a rectangular tube with a clear window on the cap to see the color through; definitely more modern then their old rounded tubes! Before I continue, here's what Avon has to say about these lipsticks:
"Don't just color your lips - nourish them! This sensational formula delivers vivid, stay-true color for hours of glorious wear. Infused with shea butter, omega oil, arctic berry and vitamin E, it conditions and moisturizes your lips, magnifying your smile to a new resonance."
Vixen is a dark, berry red that I would have loved to have during the fall, and while it's not quite as dark as I was expecting I'm still happy with it. The color payoff is awesome, and I only needed one swipe for what you see in my swatch above. I wish that I could share a lip swatch with you too, but unfortunately I just couldn't get a good one (how I long for the summer when I could get nice, clear photos outside!). Anyway..
The formula is really smooth and creamy, applied easily, and was comfortable on the lips. Vixen is supposed to be a 'soft matte' finish, but as you can see from my swatch it's really not that matte at all. This didn't bother me personally, but I do prefer the look of if when it's blotted down a bit to reduce the shine. As for wear time, it wore well throughout eating and drinking (and kissing cats ´ω｀) and it also leaves a stain behind. I found that it did seem to wear off a bit around the centre of my bottom lip the fastest, but it wasn't very noticeable unless I was looking up close. Overall, I give Vixen a thumbs up. Great lipstick, great shade, and great price (when on sale, which is almost always)!