When I saw a display for Maybelline's new Pumped Up! Colossal Volum' Express mascara I was instantly intrigued. It claims to "pump up lashes for up to 16x the volume", and if you've read my blog for a while you would know that I love a good volumizing mascara! Maybelline generally makes good mascaras (The Colossal is actually one of my favorites!) so I was pretty confident about purchasing a tube despite not seeing any news or reviews prior.
According to Maybelline, Pumped Up! has "the first double shot brush that scoops up an extra shot of plumping formula for the most pumped up, volumized lashes ever". As you can see in my photo, the brush is made of traditional bristles and is rounded with a tapered end. Even though the brush is on the larger side it's still quite easy to work with; just be careful not too bump it against your eyelids!
My lousy, naked lashes
Wearing Pumped Up! mascara
I'll say it right now: I really like this mascara! It offers pretty nice volume along with a fair amount of length, which I appreciate since other volumizing mascaras I've tried can sometimes leave my lashes looking a bit short. I'm wearing two to three coats in the photo above, and experienced no clumping. The formula is neither too wet nor too dry, but between the two I would say it leans a little bit more to the dry side. As for wear time, Pumped Up! lasts all day for me with absolutely no smudging or flaking. While it may not offer quite as much volume as Maybelline makes it seem (it wouldn't be the first time a brand exaggerated haha), I'm still really impressed regardless. I recommend it!